# /research/announcements/2006-11-14.xml

originally: http://www.oclc.org/research/announcements/2006-11-14.htm

        Marshall Breeding to Speak on Trends in Library Automation, 29 November at OCLC, Dublin, Ohio&nbsp;(USA)
        Director for Innovative Technologies and Research at Vanderbilt University's Jean and Alexander Heard Library, Breeding will present "Trends in Library Automation: Meeting the challenges of a new generation of library users" as part of the Distinguished Seminar Series.
        bolander@oclc.org

        http://www.oclc.org/research/announcements/
        http://www.oclc.org/research/announcements/oclc_research_news.rdf
        November 14, 2006

        <H2>Abstract</H2>
    <P>Until now, the library automation business and technology trends have evolved at a leisurely pace. Today libraries face incredible challenges as non-library entities encroach into traditional library territory. Library users are more Web savvy than ever and have high expectations for information providers. We are in a time of urgent need to make rapid advances in library automation. </P>
    <P>This presentation will explore the challenges libraries face in meeting the expectations of their users. Business perspectives on library systems will be discussed, and suggestions for industry and technology advances will be posed.</P>
    <H2>Background information</H2>
    <P>Marshall Breeding is Director for Innovative Technologies and Research for the Jean and Alexander Heard Library at Vanderbilt University, where he began his library career and held several positions over the past 23 years. As Director, he provides assistance in developing the strategic directions and new initiatives of the libraries related to technology. In addition, Mr. Breeding serves as Executive Director and Chief Technical Officer of the Vanderbilt Television News Archive. Currently he authors a monthly column in “Computers in Libraries” and is a contributing editor for “Smart Libraries Newsletter” published by ALA TechSource, in addition to publishing several books and numerous articles during his career.</P>
    <P>This presentation is free and open to the public.&nbsp; More information, including presentation time and registration details, is available on the Distinguished Seminar Series Web page.</P>
        <P>Distinguished Seminar Series<BR><A href="../../programsandresearch/dss/default.htm">http://www.oclc.org/research/dss/</A></P>
    <P>Marshall Breeding<BR><A href="http://staffweb.library.vanderbilt.edu/breeding/">http://staffweb.library.vanderbilt.edu/breeding/</A></P>
    <P>Jean and Alexander Heard Library<BR><A href="http://www.library.vanderbilt.edu/">http://www.library.vanderbilt.edu/</A></P>
    <P>Television News Archive<BR><A href="http://tvnews.vanderbilt.edu/">http://tvnews.vanderbilt.edu/</A></P>

        Bob Bolander
        +1-614-761-5207

        Karen Disbrow
        disbrowk@oclc.org
        +1-614-764-6073

        Communications &amp; Programs Manager
        OCLC Research
        Administrative Coordinator
        OCLC Research